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PointsBet and NBA Announce Multiyear Sports Betting Partnership Including the NBA's first Win Probability Metric

NEW YORK CITY, Feb. 12, 2020/ PRNewswire/ - PointsBet, a top-tier international sportsbook operator, and the National Basketball Association (NBA) today revealed a new multiyear collaboration, making PointsBet an Authorized Sports Betting Operator of the NBA. The partnership marks PointsBet's first with a professional sports league in the U.S.
. As part of the collaboration, PointsBet will incorporate the first-ever Win Probability Metric throughout certain NBA platforms, including on NBA.com and NBA social networks channels. Powered by PointsBet, the Win Probability Metric will offer fans with real-time insight towards forecasted outcomes making use of the same analytics and statistics that fuel the PointsBet sportsbook.
Additionally, PointsBet will have access to official NBA wagering data and league marks across PointsBet digital wagering platforms.
" As a tech company at heart, the PointsBet group is thrilled to deal with a league as smart and forward-thinking as the NBA," kept in mind Johnny Aitken, CEO of PointsBet USA. "We're certainly aligned in aiming to present fans with the best experience possible, and we look forward to enhancing the sports betting aspect by means of the Win Probability Metric Powered by PointsBet"
" We are enjoyed partner with PointsBet on its very first U.S. sports league betting collaboration, as they continue to grow their company throughout the U.S.," stated Scott Kaufman-Ross, Senior Vice President, Head of Fantasy & Gaming, NBA "PointsBet has a special offering in the marketplace and we are thrilled to discover new ways to engage with fans together."
PointsBet and the NBA will also work together on best-in-class practices to safeguard the integrity of NBA games.
About PointsBet.
Launched in the United States in January of 2019, PointsBet is among the fastest growing online sportsbooks in the nation and is quickly broadening its U.S. footprint. Originally established in Australia, PointsBet is an advanced bookmaker that prides itself on having the quickest and most easy to use app (iOS and Android) while likewise supplying the very best material and experience for sports wagerers. is the only U.S. online bookie to use PointsBetting - a distinct and innovative way to wager - and has actually also introduced a multitude of well-received, bettor-first initiatives, consisting of: Good Karma Payouts, Early Payouts and an unique $10,000 gameday warranty for all NBA and NHL playoff games, as well as the whole MLB and NFL seasons. PointsBet uses the most markets on all 4 major U.S. sports (NFL, NBA, MLB, NHL) and PointsBetting on the planet, including approximately 1,000 markets per NBA game.
About the NBA.
The NBA is a worldwide sports and media organization constructed around 4 expert sports leagues: the National Basketball Association, the Women's National Basketball Association, the NBA G League and the NBA 2K League. The NBA has developed a significant international presence with video games and programming in 215 countries and areas in nearly 50 languages, and merchandise for sale in more than 100,000 shops in 100 nations on 6 continents. NBA lineups at the start of the 2019-20 season featured 108 worldwide players from 38 nations and territories. NBA Digital's assets include NBA TV, NBA.com, the NBA App and NBA League Pass. The NBA has developed among the largest social networks neighborhoods in the world, with 1.6 billion likes and followers worldwide throughout all league, team, and gamer platforms. Through NBA Cares, the league addresses crucial social concerns by working with worldwide recognized youth-serving companies that support education, youth and household advancement, and health-related causes.
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